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Jan / Feb 2012

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Communications

Are we better off without email?

Communications / 11 November 2011

No email day aims to get managers to lay off emails for a whole 24 hours. While resisting completely may be impossible, it does suggest ways we could use it more effectively, reports Matt McAllister

Building digital relationships

Communications / 24 October 2011

In a world where email and videoconferencing have almost completely replaced the face to face meeting, how can you ensure your relationships stay strong? Georgina Fuller investigates

Ditch the jargon

Communications / 14 September 2011

Going forward. Touching base. Taking things offline. Paradigm shifts. Cascading information. When it comes to workplace communication, why don’t we just say what we mean? Tim Phillips asks why we can’t all just talk normally

Finding your voice

Communications / 25 August 2011

It’s not just what you say, but how you say it that makes an impact on your customers and clients. Karen Higginbottom discovers how to develop your organisation’s tone of voice

Holding difficult conversations

Communications / 08 August 2011

In a series for senior managers, Edge looks at the key issues facing leaders. In this masterclass, Scott Beagrie explains how to tackle difficult conversations

Going viral: Successful viral videos

Communications / 19 July 2011

Viral marketing has become an increasingly important marketing tool employed by brands. Verridian shares some of the more recent examples with Edge

How to explain things

Communications / 13 July 2011

Sharing information is incredibly important in the workplace, whether that’s telling your team about changes to their workload or teaching a new staff member an important process. Getting your message accurately across needs clarity, simplicity and repetition

Tech tips: Mobile marketing

Communications / 31 May 2011

A quick start guide to mobile marketing

Fast track to better negotiation

Communications / 13 May 2011

Effective bargaining will help you deal with projects and contracts efficiently, as well as resolve conflicts and overcome crises. Learn to use meetings more effectively and increase your bargaining power

Top tips for marketing design

Communications / 28 April 2011

The look and feel of your marketing materials is very important, but for small start-ups, hiring a designer isn’t in the budget. Here’s how to design great collateral for minimum cost

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